The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do

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Why do we reject the notion of perfection? Why is fast food in our lives to stay? The answers are in the Codes. Understanding the Codes gives us unprecedented freedom over our lives. It lets us do business in dramatically new ways.

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And it finally explains why people around the world really are different, and reveals the hidden clues to understanding us all. As I understand cultures, ethos on a deeper way.

I really expected a lot from this book. I grew up outside the United States. He is the personal adviser to ten high-ranking CEOs and is kept on retainer by fifty Fortune companies.

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He lives in Tuxedo Park, New York. Clotaire Rapaille. Is there a "culture code" that programs us to become German, or Japanese, or French?

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Clotaire Rapaille believes there is such a code, a silent system of archetypes that we unconsciously acquire as we grow up within our culture. The codes vary around the world and invisibly shape how we behave in our personal lives, as consumers, and as nations. Rapaille used his ability to break the "culture code" to help Chrysler build the PT Cruiser--the most successful American car launch in recent memory.

Bush is on code for the U. And now, in The Culture Code, he uses it to reveal what makes Americans American, and what makes us different from the world around us. Rapaille decodes fundamental archetypes ranging from sex to money to health to America itself.

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Recently added by Yovino , mrspie , AdamTimperley , Andiias , gibsic18 , elifkus , revwooster , SandraBloom , jeengreen. No current Talk conversations about this book. As I understand cultures, ethos on a deeper way. It was initially hard to take Rapaille's codes with a grain of salt. LaPhenix Mar 2, This wasn't a bad book it has some interesting parts on how American's think and why they do things, I don't wan to give to many parts but the code for health is Movement , which kind of makes sense how dunkin donuts keep you running is doing so well where as say a starbucks has a more european sense to it.

This book looks at national characteristics of behavior.

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You must log in to edit Common Knowledge data. One of the handicaps of the twentieth century is that we still have the vaguest and most biased notions, not only of what makes Japan a nation of Japanese, but of what makes the United States a nation of Americans, France a nation of Frenchmen, and Russia a nation of Russians Lacking this knowledge, each country misunderstands the other. We are all puppets, and our best hope for even partial liberation is to try to decipher the logic of the puppeteer.

This book is dedicated to the GI who gave me chocolate and chewing gum on top of his tank two weeks after D-Day For Americans, it's a gallop. For Americans, nothing is more on Code. Puopolo, Kristine. Bennis, Warren. References to this work on external resources. Wikipedia in English 2 Clotaire Rapaille Culture code. No library descriptions found. Book description. Haiku summary.

The Culture Code: An Ingenious Way to Understand Why People Around t…

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